HomeMy WebLinkAbout11-18-2018 Minutes• Auburn Adventure Film Festival — A dedicated website or the film
festival was created. The deadline for submissions and film selection
and notification is December 6". The ticket sales system used will be
the same as the one Parks uses. Outreach to hotels to secure festival
rates will measure how many overnight stays generated by
attendance to the film festival weekend.
■ Q4 Ad Campaign Update — The metrics provided by the Media Buy
company were presented.
Tourism Open House Recap —Thirty-three attendees representing
Auburn business, residents, tourism industry professionals the event.
Mayor Backus provided the welcome and spoke about how tourism
helps our local economy. Vice Chair Schofield presented with
Coordinator Chachere the highlights of 2018 that the Tourism Board
accomplished. Keynote Speaker Camila Clark of Brand USA provided
insight on marketing efforts to attract visitors and shared the
initiatives Brand USA in which Auburn Tourism could participate in.
IV. NEW BUSINESS
Short- and Long -Term Tourism Goals Discussion for 2019 Business Plan
Discussion ensued about goals and suggestions to promote tourism in
Auburn. Further discussion will take place at the December Tourism Board
meeting.
V. NEXT MEETING
Next ATB Meeting: Thursday, December 13`h at 10AM in Council Chambers.
VI. ADJOURNMENT
There being no more business to discuss, the meeting was adjourned at
11:35AM.