HomeMy WebLinkAbout01-10-2019 Minutes _ _ _
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BIA Committee of Rate Payers Meeting
January 10, 2019 — 1:00 PM
'WASH ING IN Auburn City Hall Council Chambers
MINUTES
I. CALL TO ORDER
The meeting was called to order at 1:01 pm by Chairman DiQuattro.
Roll Call:
Committee Members present: Chairman Giovanni DiQuattro; Vice Chair William
Cowart; Committee Members Kelly Gordon, Darren Jones
Committee Members absent: Bob Klontz, Ronnie Roberts, Ruth Neil-Stover, Megan
White
City staff present: Doug Lein, Economic Development Manager; Holly Ferry,
Committee Secretary
ADA Board Members present: Brittiany Karlson, Secretary; Kristina Driessen,
II. APPROVAL OF MINUTES
Committee Member Gordon moved and Vice Chair Cowart second to approve the
November 8, 2018 minutes.
MOTION CARRIED UNANIMOUSLY. 4-0
III. FINANCIAL REPORT
Economic Development Manager Doug Lein gave the financial report. There was a
large distribution of funds to the ADA. The collections on all the BIA fees for 2019
have been very good, and there are collections being made on all the non-exempts
that were not paying previously. An audited number of the year-end balance and the
fees that have been collected will be available at the February meeting.
IV. OLD BUSINESS
A. Disbursement of BIA Funds
This topic was discussed during the Financial Report.
B. Marketing and Branding
Manager Lein reported that there was an extensive amount of digital marketing and
advertising, particularly for the holidays, in the downtown area.The analytics on the Buy
Local website have shown that the average length of time spent is over two minutes per
stay. Retail Coach's 2018 leakage study will hopefully be ready to share at the February
meeting and will show what kind of impact was made on sales tax collections. Economic
Development is working on a media calendar for digital ad placements for the year.
C. BIA Newsletter
A copy of the January newsletter was provided. There was no discussion.
D. Update on Priority Projects Presented to City Council
1. Additional Security Lighting
Manager Lein reported that there is a contract with PSE. Senior Economic
Development Officer Josh Arndt has been working with the program
manager. Chairman DiQuattro reminded the Committee that Officer Arndt
was working to get a light up that would shine down on the B Street plaza,
and if the Committee liked it, then more could be purchased.
2. Christmas decorations
There was some discussion about the positive feedback received about the
rope lighting in the downtown area and also about whether it could be left
up year-round.
3. Banners
There was no discussion on this topic.
E. Update on 2018 Façade Grant Program
Economic Development Manager Lein reported that he thought around $65,000
of the funds were used.The $100,000 Grant was reapproved by the City Council
for 2019 and 2020. A project manager will be contracted to administer and work
with business owners on the grants, budget and design.
V. NEW BUSINESS
A. Election of 2019 Chair and Vice Chair
Economic Development Manager Lein gave the opportunity for the Committee
to nominate members for the positions of Chair and Vice Chair for 2019.
Member Jones moved to approve Giovannie DiQuattro to serve as BIA Committee of
Rate Payers 2019 Chair.
MOTION CARRIED UNANIMOUSLY. 4-0
Chairman DiQuattro called for nominations for Vice Chair.
A motion was made to nominate Bill Cowart to the position of Vice Chair.
MOTION CARRIED UNANIMOUSLY. 4-0
B. Vacant Rate Payer Committee Member Discussion
Economic Development Manager Lein informed the Committee that John Rottle
has put in his application to serve on the Committee, which would fill the last
vacancy for a regular seat. He then asked how actively the Committee would like
to pursue additional alternate seats. The Committee agreed that they would like
to ask around and see if there was interest in serving as an alternate. Manager
Lein explained how the application process works on the City website.
C. Traffic Cabinet Wraps
There was discussion about which boxes have already been wrapped and those
that will be.
D. Advisory Board Training
Secretary Ferry will send the link for the training video to the Committee. The
Committee was reminded to not "reply all" to any emails that are sent out to the
entire Committee, but instead,just reply to the sender to avoid any quorum
issues.
E. 2019 Priority Projects
Chairman DiQuattro reminded the Committee that 2019 projects would focus on
funding ADA activities, adding more security lighting and wrapping LED lighting
around the poles farther down Main Street and on the side streets. There was
also discussion about adding lighting standards that are consistent with the ones
that are currently on Main Street, which would go all the way down to M Street
and along the side streets in the BIA. Chairman DiQuattro suggested that, if
additional rope lighting is something the Committee decides it wants to do,they
could go to the City Council and request that they have the City engineers install
plug-ins to accommodate that lighting, and then the Committee would purchase
the additional lights.
There was discussion about the poor condition of the sidewalks in the BIA area.
Manager Lein commented that, when the plan was drawn up and the budget
and study were done, it was determined it would cost $38 million to pour new
sidewalks and install new lighting throughout the downtown area.
The Committee agreed that they would like the Director of Public Works to
attend the next meeting to brief the Committee on issues in the BIA.
After some discussion about the garbage created by two car washes, Manager
Lein said he would report it to Code Enforcement and suggested that a Code
Enforcement officer attend a future meeting.
F. AUBURN DOWNTOWN ASSOCIATION UPDATE
ADA Treasurer Kristina Driessen reported that Labor Works, who provided
employees for the skating rink, charged them inappropriately, and they are dealing
with that.There has been good feedback from the community regarding the skating
rink. They are breaking even when considering paying the labor and the expenses,
aside from the tent and the rink itself. The tent will be able to be reused. There were
lessons learned from the process. There were difficulties in dealing with both Labor
Works and the skating company. The ADA board decided the rink will only be open
Thursdays through Sundays, and they will shut everything down on January 21.
There was also discussion about whether or not they were considering the purchase
of the skating rink that the City of Snoqualmie is selling. Manager Lein suggested
there could be an advertising partnership for the skating rink next year between the
ADA, Tourism and the City. There was also discussion about where the rink could be
located next year, and concern was raised about any parking that would be taken
away due to the location of it.
A 2019 budget will be provided at the February BIA meeting. There will be an event
planner hired to help with this year's events, which may include street fairs, a girls'
night out wine walk, and quarterly pub crawls.
The ADA will be doing the concessions at the Auburn Adventure Film Festival. They
are looking at doing a car show and are looking to hire an event planner that
specializes in doing car shows. They will have the beer and wine festival again.
There has been talk with Auburn High School about construction of the Santa House.
Where to store the tent and the Santa House has not been determined. Manager
Lein recommended the ADA call the Parks Director to discuss storage and use of the
tent.
There was a short discussion on speakers and music in the downtown area.
G. TOURISM BOARD UPDATE
Tourism Coordinator Lorraine Chachere informed the Committee that she was
approached by an organization called Auburn Across America. A couple will be
trekking in an Auburn vehicle to the 20 different Auburns across the United States.
Coordinator Chachere would like to have further discussions with the Committee
about this as the event draws closer.
Coordinator Chachere informed the Committee about what was happening with the
Auburn Adventure Film Festival. Posters and flyers for the event were distributed to
the Committee, and Coordinator Chachere requested that the members of the
Committee would put up the posters and display the flyers in their buildings. She
explained that film festivals are about creating community through the films,
interaction with the audience, and adventure events. It's something that people can
look forward to. She asked that the Committee would come and see a film.
H. ADJOURNMENT
Prior to adjournment, Manager Lein announced that the Chamber of Commerce is
opening a position on their Board for a representative of the BIA.
There being no further business to come before the Committee, the meeting
adjourned at 2:12 pm.
APPROVED this 14th day of February, 2019.
Giovanni DiQuattro, Chair Holly Ferry, Committee Secr ary